If Trump wins, we’ll look back on the strategy of playing not to lose as a key factor. Biden tends to put a “lid” on it at 9 or 10 in the morning, saying his press corps has nothing to cover. Our online campaign called on General Mills, the manufacturer of Yoplait to “put a lid” on rBGH, and gave activists the tools to send that message directly to the CEO. On April 16, the Ohio AAP distributed more than 9,000 bike helmets to partners in preparation for the Put a Lid on It! The Biden campaign ‘called a lid’ for the day at 9:41 a.m.,” the Trump campaign said in an email blast. Working with many partners dedicated to ridding the world of rBGH, BCA activists persuaded General Mills to do the right thing. Lid means a politician goes into, I guess, a garbage can or something … the lid, they put the lid on it,” Trump said. The Put a Lid on It series dovetails with Helmets for Heroes, a campaign started two years ago by skier Brad Spence and luger Sam Edney to increase awareness about traumatic brain injuries. With 42 days left, Biden campaign again calls a lid on the day. Bike Helmet Safety Awareness campaign. campaign, a continued partnership between the Ohio Department of Transportation and the Ohio Chapter of the American Academy of Pediatrics. Joe Biden’s campaign announced a lid on the campaign at 9:22 A.M. Annnnd there it is: at 9:22 a.m., 42 days before the election, a lid has been called by the Biden campaign — Jake Schneider (@jacobkschneider) September 22, 2020 We launched our ’Put a Lid on it!’ campaign with an awareness week. The 'Put a lid on it' campaign is launched. In 2009-2010, following on the success of our “Put a Lid On it” campaign (see below), we continued to put pressure on the sole manufacturer of rBGH, Eli Lilly. Annnnd there it is: at 9:22 a.m., 42 days before the election, a lid has been called by the Biden campaign — Jake Schneider (@jacobkschneider) September 22, 2020. Trump spoke about Biden at a rally in Prescott, Arizona, on Monday afternoon. A “lid” usually also means the campaign will not conduct press conferences or dispense press releases the remainder of the day. No events, no questions. Bike Helmet Safety Campaign. “That means he’s going to stay in the basement all day,” Trump said as the crowd laughed. Biden tends to put a "lid" on it at 9 or 10 in the morning, saying his press corps has nothing to cover. In Portsmouth, we developed and implemented a plan to disseminate local guidance that incorporated advice from the BRS and VASBI. Put a Lid on It! As a result, Yoplait is now rBGH free. ODOT contributed approximately 6,500 of the helmets. 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